Rolex

Day-Date

Reference 228235 · 40 mm · 18k Everose Gold · Chocolate with Diagonal Motif, Luminous Index Hour Markers

Original retailer title

Rolex Day-Date 40 Chocolate Diagonal Motif Dial & Fluted Bezel 18K Everose Gold President 228235

Current asking price

$54,800

Listed by JD Watches NY

Condition
excellent
Box
Not provided
Papers
Not provided
View at JD Watches NY

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What could affect resale value?

A lower asking price can be attractive, but resale value also depends on condition, desirability, supply, selling fees and how quickly a buyer is found. We do not yet have verified transaction data to estimate an investment return for this piece.

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YOUR OPTIONS

The listing at a glance.

JD Watches NY

excellent · 40 mm · Chocolate with Diagonal Motif, Luminous Index Hour Markers

Observed 9/6/2026, 8:22:21 PM UTC

$54,800

Comparison evidence still building

View at JD Watches NY

THE DETAILS

Know the watch.

Reference
228235
Case diameter
40 mm
Case material
18k Everose Gold
Dial
Chocolate with Diagonal Motif, Luminous Index Hour Markers
Movement
Rolex Caliber 3255, Self-Winding Automatic
Caliber
Not provided
Bracelet / strap
President Bracelet in 18k Everose Gold (semi-circular 3-piece links)
Year
Not provided
Original box
Not provided
Original papers
Not provided
Crystal
Scratch-resistant Sapphire
Water resistance (listed)
100 meters / 330 feet
Originality
Not provided
Service history
Not provided

Specifications are merchant-reported. “Not provided” means we do not have evidence for that detail.

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OBSERVED PRICE HISTORY

The story behind the price.

Rolex Day-Date 40 Chocolate Diagonal Motif Dial & Fluted Bezel 18K Everose Gold President 228235 · Matching reference, variant, set & condition · USD asking prices

No trend to show yet.

We need more comparable price checks before drawing a trend.

What does a trend need?

At least two observed days, each with five comparable listings from three retailers. We leave gaps when coverage is too thin.

Each day uses the last observed price per listing. Days with insufficient coverage are left blank. Changes in inventory can move the average.

Recorded market observations

There is not enough recorded history yet to describe a market trend. Observations will accumulate as this piece is checked.

What does this price mean?

Our comparison uses observed asking prices for matching variants and conditions. The daily median is the middle price; the average is the arithmetic mean. Each day counts the last observation for each listing. Inventory changes can move these figures without the same watch changing price.

Purchase, payment, delivery, returns and authentication are provided by the retailer you choose. Read its current terms before purchasing. Read our methodology.